MERSH

It should not go unremarked that the current McDonald's filet-o-fish commercials, um, borrow from of Montreal.

I see three potential scenarios here:

(1) With the evidence of the Outback commercial in hand, McDonald's assumes that of Montreal are whores to be had for some filet-o-cash. Kevin Barnes rebuffs them, and they stick out their tongues and write a nonactionable pastiche.

(2) Someone in the McMarketing department is a fan, and decides to do a bizarre, sideways homage.

(3) The same theory that postulates that, given enough time, 100 monkeys with 100 typewriters would eventually produce Hamlet.

I'm not going to sweat the whys and wherefores, I'm just going to enjoy...